Subject category:
Strategy and General Management
Published by:
Vlerick Business School
Length: 13 pages
Data source: Published sources
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Abstract
The case approach should result in the transfer of the following key elements: the changing distribution structure in Belgium (1950-1993); an overview of the importance of the large distribution groups; a market-orientated look towards the discount strategy; the reasons of the concentration movement within the food industry; the influence of the emergence of private labels.
Subject category:
Strategy and General Management
Published by:
Vlerick Business School
Length: 23 pages
About
Abstract
The case approach should result in the transfer of the following key elements: the changing distribution structure in Belgium (1950-1993); an overview of the importance of the large distribution groups; a market-orientated look towards the discount strategy; the reasons of the concentration movement within the food industry; the influence of the emergence of private labels.
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Subject category:
Strategy and General Management
Published by:
Vlerick Business School
Length: 23 pages