Subject category:
Strategy and General Management
Published by:
Cranfield School of Management
Length: 31 pages
Data source: Published sources
Abstract
The case provides an overview of The European Food Industry in a period of dynamic change. It maps its development from the 1960s to the 1990s through significant changes such as EC Single Market legislation, rapid globalisation and concentration of retail power.
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Abstract
The case provides an overview of The European Food Industry in a period of dynamic change. It maps its development from the 1960s to the 1990s through significant changes such as EC Single Market legislation, rapid globalisation and concentration of retail power.