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First of a two case series (395-104-1 and 395-105-1). This case examines the changes that have been experienced by AEA Technology over recent years as the organisation has made the transition from government-supported research and development activity to quasi-commercial operation in preparation for privatisation. The changes have been driven from outside the organisation, and from within, by conscious management decision-making, guided by advice from consultants. The case raises questions about the appropriateness of management responses to requirements for change. AEA Technology: A Study in Organisational Change (II) (395-105-1) looks at the role of communication in bringing about change.