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Abstract

The British Airways case study describes the process of transformation experienced by managers and employees during the privatisation period. More specifically it describes the 'old' and 'new' corporate culture. Quotations from managers are used throughout the case to illustrate the main learning points.

Time period

The events covered by this case took place in 1988-1990.

Geographical setting

Region:
Europe
Country:
United Kingdom

Featured company

British Airways
Industry:
Car manufacturer, atomic energy, airports management, airlines

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Abstract

The British Airways case study describes the process of transformation experienced by managers and employees during the privatisation period. More specifically it describes the 'old' and 'new' corporate culture. Quotations from managers are used throughout the case to illustrate the main learning points.

Settings

Time period

The events covered by this case took place in 1988-1990.

Geographical setting

Region:
Europe
Country:
United Kingdom

Featured company

British Airways
Industry:
Car manufacturer, atomic energy, airports management, airlines

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