Subject category:
Marketing
Published by:
Cranfield School of Management
Length: 3 pages
Data source: Field research
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https://casecent.re/p/23099
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Abstract
This is part if a case series. The case describes how a young farmer and his wife diversify their farm away from traditional crops and initiate a new venture in dried flower cultivation and marketing.
Location:
Industry:
Size:
Turnover in 1992 GBP800,000
Other setting(s):
1987-1993
About
Abstract
This is part if a case series. The case describes how a young farmer and his wife diversify their farm away from traditional crops and initiate a new venture in dried flower cultivation and marketing.
Settings
Location:
Industry:
Size:
Turnover in 1992 GBP800,000
Other setting(s):
1987-1993