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Abstract

The case follows "Nicobrand (A)", (384-010-1), where an entrepreneur is considering whether or not to purchase a new business. It covers the first few months after purchase and outlines the new owner''s thoughts on strategy for this small business. It requires students to assess the soundness of the entrepreneur''s plans, to view the environmental opportunities and threats and identify the strengths and weaknesses of both the entrepreneur and the business.
Location:
Industry:
Size:
12 employees
Other setting(s):
1982

About

Abstract

The case follows "Nicobrand (A)", (384-010-1), where an entrepreneur is considering whether or not to purchase a new business. It covers the first few months after purchase and outlines the new owner''s thoughts on strategy for this small business. It requires students to assess the soundness of the entrepreneur''s plans, to view the environmental opportunities and threats and identify the strengths and weaknesses of both the entrepreneur and the business.

Settings

Location:
Industry:
Size:
12 employees
Other setting(s):
1982

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