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Supporting video
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Reference no. 595-032-3
Subject category: Marketing
Authors: Robert Brown (Cranfield School of Management, Cranfield University)
Published by: Cranfield School of Management
Published in: 1995
Length: 14 minutes
Data source: Field research
Topics: Entrepreneurship; Small business growth; Finance
Notes: File size 1.17GB. Click for more information.
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Abstract

This video is to accompany the case series.
Location:
London, UK
Industry:
Food retailing
Size:
From 1 to 50 employees
Other setting(s):
1990-1995
Teaching note
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Reference no. 595-032-8
Subject category: Marketing
Authors: Robert Brown (Cranfield School of Management, Cranfield University)
Published by: Cranfield School of Management
Published in: 1995
Length: 10 pages
View full details
Case
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Reference no. 595-032-1
Subject category: Marketing
Authors: Robert Brown (Cranfield School of Management, Cranfield University)
Published by: Cranfield School of Management
Published in: 1995
Length: 18 pages
Data source: Field research
Topics: Entrepreneurship; Small business growth; Finance
View full details

About

Abstract

This video is to accompany the case series.

Settings

Location:
London, UK
Industry:
Food retailing
Size:
From 1 to 50 employees
Other setting(s):
1990-1995

Related

Teaching note
-
Reference no. 595-032-8
Subject category: Marketing
Authors: Robert Brown (Cranfield School of Management, Cranfield University)
Published by: Cranfield School of Management
Published in: 1995
Length: 10 pages
View full details
Case
-
Reference no. 595-032-1
Subject category: Marketing
Authors: Robert Brown (Cranfield School of Management, Cranfield University)
Published by: Cranfield School of Management
Published in: 1995
Length: 18 pages
Data source: Field research
Topics: Entrepreneurship; Small business growth; Finance
View full details