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Case
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Reference no. 194-012-1
Published by: Cranfield School of Management
Published in: 1994
Length: 10 pages
Data source: Published sources

Abstract

This report examines the UK car market. It outlines the most significant trends - political, economic, social and technological - over the past ten years and forecasts these for the next decade. It identifies the leading manufacturers and summarises the strategies they are adopting to ensure their success in the years ahead. The information has been compiled from existing market research and published data, with full sources of references listed at the end of this report.
Location:
Industry:
Other setting(s):
1994

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Abstract

This report examines the UK car market. It outlines the most significant trends - political, economic, social and technological - over the past ten years and forecasts these for the next decade. It identifies the leading manufacturers and summarises the strategies they are adopting to ensure their success in the years ahead. The information has been compiled from existing market research and published data, with full sources of references listed at the end of this report.

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Location:
Industry:
Other setting(s):
1994

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