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Case
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Reference no. 391-015-1
Authors: József POÓR (International Management Center, Budapest); Joseph Wolfe (University of Tulsa)
Published in: 1991

Abstract

The Csepel Machine Tool Company is Hungary's second-largest machine tool company. Profits have recently fallen and the company's economist is forecasting losses for 1990. An over-emphasis on near-term results and a highly centralized management style has resulted in a product line which is attractive to only a declining segment of the international machine tool market. Because this case deals with all functional areas within a firm it can be used as either an introductory case or as a consolidating case within a strategic management course.
Location:
Size:
HUF2.6 billion, 2,500 employees
Other setting(s):
1990

About

Abstract

The Csepel Machine Tool Company is Hungary's second-largest machine tool company. Profits have recently fallen and the company's economist is forecasting losses for 1990. An over-emphasis on near-term results and a highly centralized management style has resulted in a product line which is attractive to only a declining segment of the international machine tool market. Because this case deals with all functional areas within a firm it can be used as either an introductory case or as a consolidating case within a strategic management course.

Settings

Location:
Size:
HUF2.6 billion, 2,500 employees
Other setting(s):
1990

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