Share a link:
https://casecent.re/p/23588
Write a review
|
No reviews for this item
This product has not been used yet
Abstract
The case examines the marketing position of an upmarket restaurant located in the north west of Northern Ireland. The business has reached the mature stage of the product life cycle and the owner is seeking direction on future commercial activities. The main marketing principles to be applied are marketing research, strategy and mix.
About
Abstract
The case examines the marketing position of an upmarket restaurant located in the north west of Northern Ireland. The business has reached the mature stage of the product life cycle and the owner is seeking direction on future commercial activities. The main marketing principles to be applied are marketing research, strategy and mix.
Settings
Related