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Case
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Reference no. 187-047-1
Authors: Paul N Finlay (Loughborough University); John Austin (Loughborough University)
Published in: 1987

Abstract

Fisons (A) charts the strategic moves made by Fisons from the start of the company proper through to the crisis year of 1980. The case exemplifies the Ackoff growth matrix, the BCG matrix and the Porter method of analysis. Used in conjunction with "Fisons (B)", (387-041-1) it highlights the use to be made of company reports. Further information is given in "Fisons (B)" (388-002-1).
Location:
Other setting(s):
1987

About

Abstract

Fisons (A) charts the strategic moves made by Fisons from the start of the company proper through to the crisis year of 1980. The case exemplifies the Ackoff growth matrix, the BCG matrix and the Porter method of analysis. Used in conjunction with "Fisons (B)", (387-041-1) it highlights the use to be made of company reports. Further information is given in "Fisons (B)" (388-002-1).

Settings

Location:
Other setting(s):
1987

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