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Compact case
Case
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Reference no. 586-030-1
Subject category: Marketing
Authors: Begun Nadira Hoda (Bangladesh Institute of Management (BIM))
Published in: 1986
Length: 4 pages
Data source: Field research
Topics: Business environment; Exports and imports; International marketing; Manufacturing capacity; Market structure; Policy; Small business
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Abstract

The embryonic Persian (handwoven) carpet industry in Bangladesh is described. One small producer who has been supplying prestige customers is anxious to expand into high price export markets. The case contains data on the production system, raw material supply, and manufacturing costs.
Location:
Bangladesh
Industry:
Carpet
Size:
Small
Other setting(s):
1979
Teaching note
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Reference no. 586-030-8
Subject category: Marketing
Authors: Begun Nadira Hoda (Bangladesh Institute of Management (BIM))
Published in: 1986
Length: 2 pages
Data source: Field research
View full details

About

Abstract

The embryonic Persian (handwoven) carpet industry in Bangladesh is described. One small producer who has been supplying prestige customers is anxious to expand into high price export markets. The case contains data on the production system, raw material supply, and manufacturing costs.

Settings

Location:
Bangladesh
Industry:
Carpet
Size:
Small
Other setting(s):
1979

Related

Teaching note
-
Reference no. 586-030-8
Subject category: Marketing
Authors: Begun Nadira Hoda (Bangladesh Institute of Management (BIM))
Published in: 1986
Length: 2 pages
Data source: Field research
View full details