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Case
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Reference no. 384-030-1
Subject category: Strategy and General Management
Authors: C N Hendry (Nottingham Trent University)
Published in: 1984
Length: 21 pages
Data source: Field research
Topics: Corporate strategy; Manpower management; Manufacturing strategy; Marketing strategy; Strategy implementation
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Abstract

A subsidiary of a major construction firm specialising in joinery products, begins to take a more strategic approach to its products and markets. The case deals with the difficulties of implementing strategy.
Location:
South Yorkshire, UK
Industry:
Timber
Size:
400 employees
Other setting(s):
1979
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Abstract

A subsidiary of a major construction firm specialising in joinery products, begins to take a more strategic approach to its products and markets. The case deals with the difficulties of implementing strategy.

Settings

Location:
South Yorkshire, UK
Industry:
Timber
Size:
400 employees
Other setting(s):
1979

Related

Sorry, this product has no related items.