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Case
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Reference no. 383-073-1
Published by: Cranfield School of Management
Published in: 1983
Length: 12 pages
Data source: Published sources

Abstract

Volkswagen (C) describes the current situation at Volkswagen in 1981 after the departure of two members of the senior management team and the arrival of a new chief executive. It also describes the strategic developments since 1978.
Location:
Industry:
Size:
Large
Other setting(s):
1978-1982

About

Abstract

Volkswagen (C) describes the current situation at Volkswagen in 1981 after the departure of two members of the senior management team and the arrival of a new chief executive. It also describes the strategic developments since 1978.

Settings

Location:
Industry:
Size:
Large
Other setting(s):
1978-1982

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