Product details

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Compact case
Case
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Reference no. 583-007-1
Subject category: Marketing
Authors: A F Millman (Coventry University)
Published in: 1983

Abstract

Covers product deletions and problems of persuading customers to change to another product, product rationalisation and production orientation.
Location:
Industry:
Size:
500-1,000 employees

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Abstract

Covers product deletions and problems of persuading customers to change to another product, product rationalisation and production orientation.

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Location:
Industry:
Size:
500-1,000 employees

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