Subject category:
Ethics and Social Responsibility
Published in:
1983
Length: 7 pages
Data source: Field research
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https://casecent.re/p/24014
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Abstract
A company which acts as distributor for alcoholic beverages had been extremely successful in expanding sales. This marketing success had led to the exposure of serious inadequacies in its stock control system. Inventories had soared, and a visit from the parent company was imminent.
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Abstract
A company which acts as distributor for alcoholic beverages had been extremely successful in expanding sales. This marketing success had led to the exposure of serious inadequacies in its stock control system. Inventories had soared, and a visit from the parent company was imminent.