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Compact case
Case
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Reference no. 382-042-1
Published in: 1982
Length: 4 pages
Data source: Published sources

Abstract

This short case describes the organisation and planning system and process in a major US chemical industry multinational. It allows the student to examine critically the process of strategic planning in such an organisation, and to compare and contrast this with what might be found in primarily domestic operating companies and different types of multinational.
Location:
Industry:
Size:
Large
Other setting(s):
1950-1974

About

Abstract

This short case describes the organisation and planning system and process in a major US chemical industry multinational. It allows the student to examine critically the process of strategic planning in such an organisation, and to compare and contrast this with what might be found in primarily domestic operating companies and different types of multinational.

Settings

Location:
Industry:
Size:
Large
Other setting(s):
1950-1974

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