Product details

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Case
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Reference no. 380-015-1
Authors: R C Parker (Hult Ashridge Executive Education); J P Marsden (Hult Ashridge Executive Education)
Published in: 1980
Length: 28 pages
Data source: Field research

Abstract

A manufacturing company in general engineering comprises a group of seventeen subsidiaries. They are successful, with the exception of two or three new ventures which are still in the negative cash flow period, and while the basic products are rivets and cold forged products, the group encompasses many related activities such as rivetting machines, parts feed and part orientation equipment. The company prides itself on its quick reaction to any changes in the market and attributes much of its success to its ability always to meet customer demands with regard to service, quality and price.
Industry:
Size:
750 employees, 17 subsidiary companies
Other setting(s):
1977-1979

About

Abstract

A manufacturing company in general engineering comprises a group of seventeen subsidiaries. They are successful, with the exception of two or three new ventures which are still in the negative cash flow period, and while the basic products are rivets and cold forged products, the group encompasses many related activities such as rivetting machines, parts feed and part orientation equipment. The company prides itself on its quick reaction to any changes in the market and attributes much of its success to its ability always to meet customer demands with regard to service, quality and price.

Settings

Industry:
Size:
750 employees, 17 subsidiary companies
Other setting(s):
1977-1979

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