Subject category:
Strategy and General Management
Published in:
1980
Length: 22 pages
Data source: Field research
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https://casecent.re/p/24269
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Abstract
The company is a wholly owned subsidiary of a multinational organisation producing and marketing phototypesetting equipment for the printing/newspaper industry. Issues include the defining of objectives that are relevant for the company, choice of innovation strategy, interdepartmental relations, work flow and stocks.
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Abstract
The company is a wholly owned subsidiary of a multinational organisation producing and marketing phototypesetting equipment for the printing/newspaper industry. Issues include the defining of objectives that are relevant for the company, choice of innovation strategy, interdepartmental relations, work flow and stocks.