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Case
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Reference no. 380-026-1
Authors: George Hayward (Anglia Ruskin University)
Published in: 1980
Length: 13 pages
Data source: Field research

Abstract

This case is a follow up to the Danbury Conversions case (374-099-2) which was written some five years ago. It traces events, including the death of the founder George Dawson in December 1978, and the subsequent running of the company by his widow. The case demonstrates the change in strategy of this small company over the last five years.
Location:
Industry:
Size:
Very small
Other setting(s):
1980

About

Abstract

This case is a follow up to the Danbury Conversions case (374-099-2) which was written some five years ago. It traces events, including the death of the founder George Dawson in December 1978, and the subsequent running of the company by his widow. The case demonstrates the change in strategy of this small company over the last five years.

Settings

Location:
Industry:
Size:
Very small
Other setting(s):
1980

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