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Compact case
Case
-
Reference no. 380-032-1
Subject category: Strategy and General Management
Authors: Roger Carter (Buckinghamshire New University)
Published in: 1980
Length: 2 pages
Data source: Field research
Topics: Business objectives; Cash flow; Entrepreneurship; Personal objectives and values; Salesmen; Small business
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Abstract

The case describes the setting up and the first year of operations of a small company selling medical products. It illustrates the formulation of objectives and policy and the problems of cash flow. The case is suitable for group discussion and discussion questions are appended. *Part of Unilever Award Winning Case Series, (380-031-2 to 380-035-1).
Location:
UK
Industry:
Medical products
Size:
Small
Other setting(s):
1979
Teaching note
-
Reference no. 380-031-8
Subject category: Strategy and General Management
Authors: Roger Carter (Buckinghamshire New University)
Published in: 1980
Length: 8 pages
Data source: Field research
View full details
Case
-
Reference no. 380-031-2
Subject category: Strategy and General Management
Authors: Roger Carter (Buckinghamshire New University)
Published in: 1980
Length: 12 pages
Data source: Field research
Topics: Budgeting; Conflict; Control systems; Entrepreneurship; Financial control; Financial statements; Growth and expansion; Information systems; Long range planning; Management of change; Market research; Marketing strategy; Motivation; Operations management; Organisational change; Organisational structure and development; Pricing; Production control; Purchasing; Quality control; Reorganisation; Sales forecasting; Sales promotion; Scheduling; Small business; Work study, O&M
View full details
Compact case
Case
-
Reference no. 380-033-1
Subject category: Strategy and General Management
Authors: Roger Carter (Buckinghamshire New University)
Published in: 1980
Length: 2 pages
Data source: Field research
Topics: Communications; Consolidation and mergers; Decentralisation; Management of change; Negotiation; Reorganisation
View full details
Case
-
Reference no. 380-034-1
Subject category: Strategy and General Management
Authors: Roger Carter (Buckinghamshire New University)
Published in: 1980
Length: 6 pages
Data source: Field research
Topics: Job evaluation; Manpower management; Time study; Work study, O&M
View full details
Compact case
Case
-
Reference no. 380-035-1
Subject category: Strategy and General Management
Authors: Roger Carter (Buckinghamshire New University)
Published in: 1980
Length: 3 pages
Data source: Field research
Topics: Computer applications; Purchasing
View full details

About

Abstract

The case describes the setting up and the first year of operations of a small company selling medical products. It illustrates the formulation of objectives and policy and the problems of cash flow. The case is suitable for group discussion and discussion questions are appended. *Part of Unilever Award Winning Case Series, (380-031-2 to 380-035-1).

Settings

Location:
UK
Industry:
Medical products
Size:
Small
Other setting(s):
1979

Related

Teaching note
-
Reference no. 380-031-8
Subject category: Strategy and General Management
Authors: Roger Carter (Buckinghamshire New University)
Published in: 1980
Length: 8 pages
Data source: Field research
View full details
Case
-
Reference no. 380-031-2
Subject category: Strategy and General Management
Authors: Roger Carter (Buckinghamshire New University)
Published in: 1980
Length: 12 pages
Data source: Field research
Topics: Budgeting; Conflict; Control systems; Entrepreneurship; Financial control; Financial statements; Growth and expansion; Information systems; Long range planning; Management of change; Market research; Marketing strategy; Motivation; Operations management; Organisational change; Organisational structure and development; Pricing; Production control; Purchasing; Quality control; Reorganisation; Sales forecasting; Sales promotion; Scheduling; Small business; Work study, O&M
View full details
Compact case
Case
-
Reference no. 380-033-1
Subject category: Strategy and General Management
Authors: Roger Carter (Buckinghamshire New University)
Published in: 1980
Length: 2 pages
Data source: Field research
Topics: Communications; Consolidation and mergers; Decentralisation; Management of change; Negotiation; Reorganisation
View full details
Case
-
Reference no. 380-034-1
Subject category: Strategy and General Management
Authors: Roger Carter (Buckinghamshire New University)
Published in: 1980
Length: 6 pages
Data source: Field research
Topics: Job evaluation; Manpower management; Time study; Work study, O&M
View full details
Compact case
Case
-
Reference no. 380-035-1
Subject category: Strategy and General Management
Authors: Roger Carter (Buckinghamshire New University)
Published in: 1980
Length: 3 pages
Data source: Field research
Topics: Computer applications; Purchasing
View full details