Subject category:
Strategy and General Management
Published in:
1979
Length: 4 pages
Data source: Published sources
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https://casecent.re/p/24336
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Abstract
Accident induced fires involving Ford Pinto cars raise doubts about inherent safety of design. Claims against the company escalate, culminating in the award of massive punitive damages. Prosecution alleges that Ford had concluded, based on their evaluation of human life, that rectification would not be cost effective. Ford maintain that all Pinto cars have satisfied safety standards laid down by Government.
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Abstract
Accident induced fires involving Ford Pinto cars raise doubts about inherent safety of design. Claims against the company escalate, culminating in the award of massive punitive damages. Prosecution alleges that Ford had concluded, based on their evaluation of human life, that rectification would not be cost effective. Ford maintain that all Pinto cars have satisfied safety standards laid down by Government.