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Case
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Reference no. 374-028-1
Authors: Avaraham Meshulach (Alliance Manchester Business School (MBS)); Steve Wood (Alliance Manchester Business School (MBS)); Joseph Lehrer (Alliance Manchester Business School (MBS))
Published in: 1974

Abstract

This case deals with strategy and structure in a leading UK paper company and the way in which strategy is modified in response to environmental change. The case concentrates on a strategy of geographic expansion overseas. It can be taught individually and in conjunction with A Note on the Paper Industry in the U.K. (374-028-5) and Reed International Ltd (374-030-1).
Location:
Industry:
Size:
Large
Other setting(s):
1960-1970

About

Abstract

This case deals with strategy and structure in a leading UK paper company and the way in which strategy is modified in response to environmental change. The case concentrates on a strategy of geographic expansion overseas. It can be taught individually and in conjunction with A Note on the Paper Industry in the U.K. (374-028-5) and Reed International Ltd (374-030-1).

Settings

Location:
Industry:
Size:
Large
Other setting(s):
1960-1970

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