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Case
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Reference no. 374-032-1
Authors: Derek Channon (Alliance Manchester Business School (MBS)); Richard Spiegelberg (Alliance Manchester Business School (MBS))
Published in: 1974

Abstract

This case deals with strategy formulation in an increasingly vertically integrated industry. It demonstrates a strategy of expansion by acquisition as a reaction to decline in a fragmented industry. The case also deals with the monopoly practice and business/government relations.
Location:
Industry:
Size:
Large
Other setting(s):
1960-1970

About

Abstract

This case deals with strategy formulation in an increasingly vertically integrated industry. It demonstrates a strategy of expansion by acquisition as a reaction to decline in a fragmented industry. The case also deals with the monopoly practice and business/government relations.

Settings

Location:
Industry:
Size:
Large
Other setting(s):
1960-1970

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