Subject category:
Strategy and General Management
Published by:
Cranfield School of Management
Length: 10 pages
Data source: Field research
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Abstract
A prospective managing director for a recently acquired company must determine priorities in his first year. Having assessed the company and determined the priorities between marketing and production problems, he must decide whether to accept the appointment.
Subject category:
Strategy and General Management
Published by:
Cranfield School of Management
Length: 1 pages
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Abstract
A prospective managing director for a recently acquired company must determine priorities in his first year. Having assessed the company and determined the priorities between marketing and production problems, he must decide whether to accept the appointment.
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Subject category:
Strategy and General Management
Published by:
Cranfield School of Management
Length: 1 pages