Subject category:
Strategy and General Management
Published by:
Cranfield School of Management
Length: 22 pages
Data source: Published sources
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Abstract
The case describes the function, organisation and future prospects of the RNLI (a voluntary, non-profit, non-manufacturing organisation). It can be used to discuss the problems of strategy formulation and implementation in a non-profitmaking organisation.
About
Abstract
The case describes the function, organisation and future prospects of the RNLI (a voluntary, non-profit, non-manufacturing organisation). It can be used to discuss the problems of strategy formulation and implementation in a non-profitmaking organisation.
Settings
Location:
Industry:
Size:
650 full time employees, GBP4 million income per annum
Other setting(s):
1973