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Case
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Reference no. 373-008-1
Subject category: Strategy and General Management
Authors: W Staehle (University of Augsburg)
Published in: 1973
Length: 11 pages
Data source: Field research
Topics: Corporate strategy; Organisational structure and development; Personnel management
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Abstract

Bowe Company may be used as an opening case in an introductory business policy course. It describes strategy, organisation, products and markets, as well as personnel problems of a family company switching to professional management.
Location:
Germany
Industry:
Machine manufacture
Size:
1,400 employees
Other setting(s):
1972
Teaching note
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Reference no. 373-008-8
Subject category: Strategy and General Management
Authors: W Staehle (University of Augsburg)
Published in: 1973
Length: 3 pages
Data source: Field research
View full details

About

Abstract

Bowe Company may be used as an opening case in an introductory business policy course. It describes strategy, organisation, products and markets, as well as personnel problems of a family company switching to professional management.

Settings

Location:
Germany
Industry:
Machine manufacture
Size:
1,400 employees
Other setting(s):
1972

Related

Teaching note
-
Reference no. 373-008-8
Subject category: Strategy and General Management
Authors: W Staehle (University of Augsburg)
Published in: 1973
Length: 3 pages
Data source: Field research
View full details