Subject category:
Production and Operations Management
Published by:
London Business School
Length: 19 pages
Data source: Field research
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Abstract
This case reports the total operations management function in a large mass manufacturing company which makes to a sales forecast. Full accounting data and capacity information is recorded for students to examine resource management by physical volume, cost and risk. Details are given of what has happened over a 3-month period against forecast and the student is asked to plan and justify production for six products for the fourth month and justify his results.
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Abstract
This case reports the total operations management function in a large mass manufacturing company which makes to a sales forecast. Full accounting data and capacity information is recorded for students to examine resource management by physical volume, cost and risk. Details are given of what has happened over a 3-month period against forecast and the student is asked to plan and justify production for six products for the fourth month and justify his results.