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Teaching note
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Reference no. 5-500-017
Subject category: Marketing
Authors: V Kasturi Rangan (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2000
Version: 30 August 1999
Length: 8 pages
Share a link: https://casecent.re/p/30507
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Teaching delivery modes

The author has indicated that this teaching note covers teaching strategies for the following delivery modes:
  • In-person
Case
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Reference no. 9-599-104
Subject category: Marketing
Authors: V Kasturi Rangan (Harvard Business School); Marie Madelene Bell (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 1999
Version: 6 December 2007
Length: 23 pages
Data source: Field research
Topics: Fraud; Health care; Hospitals; Marketing strategy
View full details

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Teaching delivery modes

The author has indicated that this teaching note covers teaching strategies for the following delivery modes:
  • In-person

Related

Case
-
Reference no. 9-599-104
Subject category: Marketing
Authors: V Kasturi Rangan (Harvard Business School); Marie Madelene Bell (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 1999
Version: 6 December 2007
Length: 23 pages
Data source: Field research
Topics: Fraud; Health care; Hospitals; Marketing strategy
View full details