Our office is closed for Good Friday on 18 April 2025 and Easter Monday on 21 April.

Product details

By continuing to use our site you consent to the use of cookies as described in our privacy policy unless you have disabled them.
You can change your cookie settings at any time but parts of our site will not function correctly without them.
Management article
-
Reference no. B0403A
Published by: Harvard Business Publishing
Published in: "Balanced Scorecard Report", 2004

Abstract

Managing strategy is synonymous with managing change. And it''s through intangible assets - organization capital - that an organization mobilizes and sustains the change necessary to execute strategy. In Part 1 (BSR January-February 2004), Robert S Kaplan and David P Norton examined culture, the first of four components of organization capital. Here they continue their discussion of the remaining three: leadership, alignment, and teamwork.

About

Abstract

Managing strategy is synonymous with managing change. And it''s through intangible assets - organization capital - that an organization mobilizes and sustains the change necessary to execute strategy. In Part 1 (BSR January-February 2004), Robert S Kaplan and David P Norton examined culture, the first of four components of organization capital. Here they continue their discussion of the remaining three: leadership, alignment, and teamwork.

Related