Subject category:
Strategy and General Management
Published by:
Harvard Business Publishing
Version: 17 March 2003
Length: 11 pages
Data source: Published sources
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Abstract
In 1997, Compaq Computer was locked in price competition with industry leader Dell. Although Compaq sought to escape difficulty by acquiring Digital Equipment Corp., a maker of more lucrative servers and minicomputers, in 1998 the simultaneous effort to remain a competitive PC maker while transforming itself into a full-service computer firm proved arduous.
Size:
70,000, $40 billion revenues
Other setting(s):
1997-1999
About
Abstract
In 1997, Compaq Computer was locked in price competition with industry leader Dell. Although Compaq sought to escape difficulty by acquiring Digital Equipment Corp., a maker of more lucrative servers and minicomputers, in 1998 the simultaneous effort to remain a competitive PC maker while transforming itself into a full-service computer firm proved arduous.
Settings
Size:
70,000, $40 billion revenues
Other setting(s):
1997-1999
