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Case
-
Reference no. 9-803-098
Subject category: Entrepreneurship
Authors: Stig Leschly; Michael J Roberts; William A Sahlman; Todd Thedinga
Published by: Harvard Business Publishing
Originally published in: 2003
Version: 13 February 2003
Length: 31 pages
Data source: Field research
Topics: Entrepreneurship; Business models
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Abstract

Describes the evolution in Amazon.com and its business model since its founding. Specifically, discusses Amazon''s transformation from an e- Tailer to a commerce platform and its marketplace initiative, which has driven this. Also describes the economics of various commerce models that Amazon employs and a decision confronting Jeff Bezos regarding how the company should participate in the apparel segment.
Location:
Washington
Size:
2,500 employees, USD3.5 billion revenues
Other setting(s):
2002
Case
-
Reference no. 9-805-S17
Spanish language
Subject category: Entrepreneurship
Authors: Stig Leschly; Michael J Roberts; William A Sahlman
Published by: Harvard Business Publishing
Originally published in: 2005
Version: 13 February 2003
Length: 32 pages
Data source: Field research
Topics: Entrepreneurship; Business models
View full details

About

Abstract

Describes the evolution in Amazon.com and its business model since its founding. Specifically, discusses Amazon''s transformation from an e- Tailer to a commerce platform and its marketplace initiative, which has driven this. Also describes the economics of various commerce models that Amazon employs and a decision confronting Jeff Bezos regarding how the company should participate in the apparel segment.

Settings

Location:
Washington
Size:
2,500 employees, USD3.5 billion revenues
Other setting(s):
2002

Related

Case
-
Reference no. 9-805-S17
Spanish language
Subject category: Entrepreneurship
Authors: Stig Leschly; Michael J Roberts; William A Sahlman
Published by: Harvard Business Publishing
Originally published in: 2005
Version: 13 February 2003
Length: 32 pages
Data source: Field research
Topics: Entrepreneurship; Business models
View full details