Subject category:
Production and Operations Management
Published by:
Harvard Business Publishing
Version: 29 August 2001
Revision date: 2-Feb-2022
Length: 20 pages
Data source: Field research
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Abstract
Describes the evolution of Virgin's dot-com organization and the decision it faced in mid-2000 - whether to consolidate several separate dot-com ventures into one larger venture or, instead, to allow each to run independently. Also contains a history of Virgin's development so that students can examine the implications for Virgin's core businesses of moving online.
Size:
USD5 billion revenues; 1,000 employees
Other setting(s):
2000
About
Abstract
Describes the evolution of Virgin's dot-com organization and the decision it faced in mid-2000 - whether to consolidate several separate dot-com ventures into one larger venture or, instead, to allow each to run independently. Also contains a history of Virgin's development so that students can examine the implications for Virgin's core businesses of moving online.
Settings
Size:
USD5 billion revenues; 1,000 employees
Other setting(s):
2000