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Case
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Reference no. 9-601-057
Subject category: Production and Operations Management
Authors: Andrew P McAfee (Harvard Business School); Carin-Isabel Knoop (Harvard Business School); Cate Reavis (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2001
Version: 10 August 2001
Length: 21 pages
Data source: Field research
Topics: Electronic commerce; Global Research Group; Organizational change; Pharmaceuticals; Restructuring; Strategy implementation; Switzerland; Technology
Share a link: https://casecent.re/p/40691
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Abstract

Describes a leading pharmaceutical company''s approach to developing e- business capabilities throughout the organization. Highlights the company''s decision to approach e-business on a more centralized manner.
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Abstract

Describes a leading pharmaceutical company''s approach to developing e- business capabilities throughout the organization. Highlights the company''s decision to approach e-business on a more centralized manner.

Related

Sorry, this product has no related items.