Published by:
Harvard Business Publishing
Length: 3 pages
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Abstract
The words a leader speaks are important, of course. But how they''re delivered can make all the difference, especially in tough times. After examining the impact leadership communications can have on a company in good times and bad, this article offers a how-to guide to initiating effective leadership communications in your organization. Accompanying the article is a sidebar, "How the British Bulldog Made Himself Heard," which details the speechmaking tactics that made Winston Churchill one of the greatest leaders and communicators of the 20th century.
About
Abstract
The words a leader speaks are important, of course. But how they''re delivered can make all the difference, especially in tough times. After examining the impact leadership communications can have on a company in good times and bad, this article offers a how-to guide to initiating effective leadership communications in your organization. Accompanying the article is a sidebar, "How the British Bulldog Made Himself Heard," which details the speechmaking tactics that made Winston Churchill one of the greatest leaders and communicators of the 20th century.