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Published by: Harvard Business Publishing
Published in: "Harvard Management Communication Letter", 2002

Abstract

Networking has a bad reputation in some circles; it conjures pictures of shameless self-promoters bent on manipulating every contact for personal gain. But that sort of networking is not only ethically questionable, it just plain doesn''t work. True networking is built on a solid foundation of respect and reciprocity. In this article, networking experts give their tips for building a personal and professional network that works.

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Abstract

Networking has a bad reputation in some circles; it conjures pictures of shameless self-promoters bent on manipulating every contact for personal gain. But that sort of networking is not only ethically questionable, it just plain doesn''t work. True networking is built on a solid foundation of respect and reciprocity. In this article, networking experts give their tips for building a personal and professional network that works.

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