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Management article
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Reference no. U0210E
Authors: Robert B Tucker
Published by: Harvard Business Publishing
Published in: "Harvard Management Update", 2002

Abstract

Now that all the bubbles have burst, isn''t it time you revved up your innovation process? Robert B. Tucker, the author of Driving Growth Through Innovation: How Leading Firms Are Transforming Their Futures (Berrett-Kohler, 2002), explains how to turn innovation into a discipline at your company.

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Abstract

Now that all the bubbles have burst, isn''t it time you revved up your innovation process? Robert B. Tucker, the author of Driving Growth Through Innovation: How Leading Firms Are Transforming Their Futures (Berrett-Kohler, 2002), explains how to turn innovation into a discipline at your company.

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