Subject category:
Production and Operations Management
Published by:
Harvard Business Publishing
Version: 27 August 2001
Length: 18 pages
Data source: Field research
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Abstract
Describes the evolution of Dialpad, a voice-over-Internet-protocol telephony company. Set in September 2000, CEO Brad Garlinghouse faces a dilemma: what to do about the large number of international users who use Dialpad to call the United States for free. He must also continue to develop Dialpad in the face of strong competition and a negative investment environment.; To illustrate the dynamics of a high-technology start-up, including issues of concept design (and its link to organization design, sources of funding (including the benefits of using an "incubator"), business process, organizational development, and competitive tactics.
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Abstract
Describes the evolution of Dialpad, a voice-over-Internet-protocol telephony company. Set in September 2000, CEO Brad Garlinghouse faces a dilemma: what to do about the large number of international users who use Dialpad to call the United States for free. He must also continue to develop Dialpad in the face of strong competition and a negative investment environment.; To illustrate the dynamics of a high-technology start-up, including issues of concept design (and its link to organization design, sources of funding (including the benefits of using an "incubator"), business process, organizational development, and competitive tactics.