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Thumbnail image for product with reference number 9-399-150
Prize winner
GE's Two-decade Transformation: Jack Welch's Leadership
Case
-
Reference no. 9-399-150
Subject category: Strategy and General Management
Authors: Christopher A Bartlett (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 1999
Version: 3 May 2005
Revision date: 15-Dec-2015
Length: 24 pages
Data source: Published sources
Topics: Business expansion; Internationalization; Leadership development; Management styles; Organizational culture; Organizational restructuring; Organizational transformation; Process improvement; Succession planning
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Abstract

GE is faced with Jack Welch's impending retirement and whether anyone can sustain the blistering pace of change and growth characteristic of the Welch era. After briefly describing GE's heritage and Welch's transformation of the company's business portfolio of the 1980s, the case chronicles Welch's revitalization initiatives through the late 1980s and 1990s. It focuses on six of Welch's major change programs: The 'Software' Initiatives, Globalization, Redefining Leadership, Stretch Objectives, Service Business Development, and Six Sigma Quality.

Teaching and learning

This item is suitable for postgraduate and executive education courses.

Time period

The events covered by this case took place in 1981-2001.

Geographical setting

Region:
Americas
Country:
United States

Featured company

General Electric
Employees:
10000+
Turnover:
USD 100 Billion
Industry:
Agribusiness

Featured protagonist

  • Jack Welch (male), CEO
Thumbnail image for product with reference number 5-300-019
GE's Two-decade Transformation: Jack Welch's Leadership
Teaching note
-
Reference no. 5-300-019
Subject category: Strategy and General Management
Authors: Christopher A Bartlett (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 1999
Version: 5 June 2000
Length: 16 pages
Data source: Published sources
View full details
Thumbnail image for product with reference number 9-303-S12
GE's Two-decade Transformation: Jack Welch's Leadership
Case
-
Reference no. 9-303-S12
Spanish language
Subject category: Strategy and General Management
Authors: Christopher A Bartlett (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 1999
Version: 25 February 2004
Length: 28 pages
Data source: Published sources
Topics: Succession planning; Goals; Leadership; Leadership development; Change management; Organizational development; Business policy; Executives; Organizational culture; Marketing; Corporate strategy; Organizational change; Conglomerates; Six Sigma; Transformations
View full details
Thumbnail image for product with reference number 9-304-049
GE's Talent Machine: The Making of a CEO
Case
-
Reference no. 9-304-049
Subject category: Strategy and General Management
Authors: Christopher A Bartlett (Harvard Business School); Andrew N McLean (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2003
Version: 3 November 2006
Length: 28 pages
Data source: Field research
Topics: Diversified companies; Management development; Organizational behavior; Business policy; Core competencies; Corporate strategy; Leadership; Human resource management; Competitive advantage; Implementing strategy
View full details
Thumbnail image for product with reference number XLS179
GE's Two-decade Transformation: Jack Welch's Leadership
Supplementary software
-
Reference no. XLS179
Subject category: Strategy and General Management
Authors: Christopher A Bartlett (Harvard Business School)
Published by: Harvard Business Publishing
Published in: 2011
Format: .xls
Data source: Published sources
Topics: Succession planning; Goals; Leadership; Leadership development; Change management; Organizational development; Business policy; Executives; Organizational culture; Marketing; Corporate strategy; Organizational change; Conglomerates; Six Sigma; Transformations
View full details

About

Abstract

GE is faced with Jack Welch's impending retirement and whether anyone can sustain the blistering pace of change and growth characteristic of the Welch era. After briefly describing GE's heritage and Welch's transformation of the company's business portfolio of the 1980s, the case chronicles Welch's revitalization initiatives through the late 1980s and 1990s. It focuses on six of Welch's major change programs: The 'Software' Initiatives, Globalization, Redefining Leadership, Stretch Objectives, Service Business Development, and Six Sigma Quality.

Teaching and learning

This item is suitable for postgraduate and executive education courses.

Settings

Time period

The events covered by this case took place in 1981-2001.

Geographical setting

Region:
Americas
Country:
United States

Featured company

General Electric
Employees:
10000+
Turnover:
USD 100 Billion
Industry:
Agribusiness

Featured protagonist

  • Jack Welch (male), CEO

Related

Thumbnail image for product with reference number 5-300-019
GE's Two-decade Transformation: Jack Welch's Leadership
Teaching note
-
Reference no. 5-300-019
Subject category: Strategy and General Management
Authors: Christopher A Bartlett (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 1999
Version: 5 June 2000
Length: 16 pages
Data source: Published sources
View full details
Thumbnail image for product with reference number 9-303-S12
GE's Two-decade Transformation: Jack Welch's Leadership
Case
-
Reference no. 9-303-S12
Spanish language
Subject category: Strategy and General Management
Authors: Christopher A Bartlett (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 1999
Version: 25 February 2004
Length: 28 pages
Data source: Published sources
Topics: Succession planning; Goals; Leadership; Leadership development; Change management; Organizational development; Business policy; Executives; Organizational culture; Marketing; Corporate strategy; Organizational change; Conglomerates; Six Sigma; Transformations
View full details
Thumbnail image for product with reference number 9-304-049
GE's Talent Machine: The Making of a CEO
Case
-
Reference no. 9-304-049
Subject category: Strategy and General Management
Authors: Christopher A Bartlett (Harvard Business School); Andrew N McLean (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2003
Version: 3 November 2006
Length: 28 pages
Data source: Field research
Topics: Diversified companies; Management development; Organizational behavior; Business policy; Core competencies; Corporate strategy; Leadership; Human resource management; Competitive advantage; Implementing strategy
View full details
Thumbnail image for product with reference number XLS179
GE's Two-decade Transformation: Jack Welch's Leadership
Supplementary software
-
Reference no. XLS179
Subject category: Strategy and General Management
Authors: Christopher A Bartlett (Harvard Business School)
Published by: Harvard Business Publishing
Published in: 2011
Format: .xls
Data source: Published sources
Topics: Succession planning; Goals; Leadership; Leadership development; Change management; Organizational development; Business policy; Executives; Organizational culture; Marketing; Corporate strategy; Organizational change; Conglomerates; Six Sigma; Transformations
View full details
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