More search options
Basket icon
No items
Basket icon

Product details

By continuing to use our site you consent to the use of cookies as described in our privacy policy unless you have disabled them.
You can change your cookie settings at any time but parts of our site will not function correctly without them.
Case
-
Reference no. 9-500-081
Subject category: Marketing
Authors: V Kasturi Rangan; Youngme Moon; Marie Bell
Published by: Harvard Business Publishing
Originally published in: 2000
Version: 11 April 2000
Length: 24 pages
Data source: Field research
Topics: Change management; Business models; Internet
Share a link: https://casecent.re/p/42240
| No reviews for this item
This product has not been used yet
View our pricing guide or login to see prices.

Abstract

Outlines the transformation of RadioShack stores from a parts and accessories business to a provider of high bandwidth Internet access.
Location:
United States
Industries:
Retail trade; Electronic components
Size:
Gross revenue USD3.6 billion
Other setting(s):
2000
Teaching note
-
Reference no. 5-500-106
Subject category: Marketing
Authors: V Kasturi Rangan; Marie Bell
Published by: Harvard Business Publishing
Originally published in: 2000
Version: 5 May 2000
Length: 8 pages
View full details
Case
-
Reference no. 9-503-S38
Spanish language
Subject category: Marketing
Authors: V Kasturi Rangan; Youngme Moon; Marie Bell
Published by: Harvard Business Publishing
Originally published in: 2000
Version: 11 April 2000
Length: 26 pages
Data source: Field research
Topics: Change management; Business models; Internet
View full details

About

Abstract

Outlines the transformation of RadioShack stores from a parts and accessories business to a provider of high bandwidth Internet access.

Settings

Location:
United States
Industries:
Retail trade; Electronic components
Size:
Gross revenue USD3.6 billion
Other setting(s):
2000

Related

Teaching note
-
Reference no. 5-500-106
Subject category: Marketing
Authors: V Kasturi Rangan; Marie Bell
Published by: Harvard Business Publishing
Originally published in: 2000
Version: 5 May 2000
Length: 8 pages
View full details
Case
-
Reference no. 9-503-S38
Spanish language
Subject category: Marketing
Authors: V Kasturi Rangan; Youngme Moon; Marie Bell
Published by: Harvard Business Publishing
Originally published in: 2000
Version: 11 April 2000
Length: 26 pages
Data source: Field research
Topics: Change management; Business models; Internet
View full details