Subject category:
Strategy and General Management
Published by:
Harvard Business Publishing
Version: 29 November 2004
Length: 22 pages
Data source: Field research
Abstract
CEMEX is a Mexican company that has become a major international competitor in cement while maintaining a higher level of profitability than other, longer-established majors. CEMEX's superior profitability supplies a basis for discussing the sources of superior performance in a global context. In addition, the wide array of benefits that CEMEX derives from its operations in different countries broadens conventional notions of why firms globalize.
Location:
Industries:
Size:
USD5 billion revenues, 15,000 employees
Other setting(s):
1986-2000
Subject category:
Strategy and General Management
Published by:
Harvard Business Publishing
Version: 27 November 2006
Length: 10 pages
Data source: Field research
Spanish language
Subject category:
Strategy and General Management
Published by:
Harvard Business Publishing
Version: 28 February 2002
Revision date: 3-May-2019
Length: 24 pages
Data source: Field research
About
Abstract
CEMEX is a Mexican company that has become a major international competitor in cement while maintaining a higher level of profitability than other, longer-established majors. CEMEX's superior profitability supplies a basis for discussing the sources of superior performance in a global context. In addition, the wide array of benefits that CEMEX derives from its operations in different countries broadens conventional notions of why firms globalize.
Settings
Location:
Industries:
Size:
USD5 billion revenues, 15,000 employees
Other setting(s):
1986-2000
Related
Subject category:
Strategy and General Management
Published by:
Harvard Business Publishing
Version: 27 November 2006
Length: 10 pages
Data source: Field research
Subject category:
Strategy and General Management
Published by:
Harvard Business Publishing
Version: 28 February 2002
Revision date: 3-May-2019
Length: 24 pages
Data source: Field research