Subject category:
Case Method and Specialist Management Disciplines
Published by:
Harvard Business Publishing
Version: 24 July 2000
Length: 21 pages
Data source: Published sources
Share a link:
https://casecent.re/p/42400
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Abstract
Presents tools for undertaking five core persuasion tasks: 1) mapping the influence landscape, 2) shaping perceptions of interests, 3) shaping perceptions of alternatives, 4) gaining acceptance for tough decisions, and 5) persuading at a distance.
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Abstract
Presents tools for undertaking five core persuasion tasks: 1) mapping the influence landscape, 2) shaping perceptions of interests, 3) shaping perceptions of alternatives, 4) gaining acceptance for tough decisions, and 5) persuading at a distance.