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Management article
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Reference no. C0008A
Authors: Anonymous Author
Published by: Harvard Business Publishing
Published in: "Harvard Management Communication Letter", 2000

Abstract

We asked Web site design experts for ways to improve business Web sites. The response was overwhelming: forget the flashy features and focus on your customers. Includes a sidebar entitled "Catching the Cluetrain: Communicating with Your Customers in an Internetworked World."

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Abstract

We asked Web site design experts for ways to improve business Web sites. The response was overwhelming: forget the flashy features and focus on your customers. Includes a sidebar entitled "Catching the Cluetrain: Communicating with Your Customers in an Internetworked World."

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