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Case
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Reference no. 9-100-037
Published by: Harvard Business Publishing
Originally published in: 1999
Version: 2 July 2003
Length: 14 pages
Data source: Published sources

Abstract

Pre-Paid Legal Services' business model reveals two key issues - managing the sales force and sales growth and managing claims. Students analyze the economics of the business and consider how to measure firm performance, how to evaluate and reward the sales force, and what services to offer. The case also discusses a Fortune article criticizing Pre-Paid Legal's method of reporting sales force commissions. Students are asked to evaluate Fortune's analysis and to recommend potential responses by Pre-Paid Legal's management.
Location:
Industry:
Size:
USD150 million revenues

About

Abstract

Pre-Paid Legal Services' business model reveals two key issues - managing the sales force and sales growth and managing claims. Students analyze the economics of the business and consider how to measure firm performance, how to evaluate and reward the sales force, and what services to offer. The case also discusses a Fortune article criticizing Pre-Paid Legal's method of reporting sales force commissions. Students are asked to evaluate Fortune's analysis and to recommend potential responses by Pre-Paid Legal's management.

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Location:
Industry:
Size:
USD150 million revenues

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