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Reference no. 9-500-027
Subject category: Marketing
Authors: Miklos Sarvary (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 1999
Version: 16 November 2000
Length: 10 pages
Topics: Product planning & policy;
Share a link: https://casecent.re/p/43044
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Abstract

Explores the basic vocabulary and issues related to product policy within a firm.
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Abstract

Explores the basic vocabulary and issues related to product policy within a firm.

Related

Sorry, this product has no related items.