Published by:
Harvard Business Publishing
Length: 3 pages
Share a link:
https://casecent.re/p/43498
Write a review
|
No reviews for this item
This product has not been used yet
Abstract
The tremendous volume in online commerce has deepened the distinction between commodity sales and consultative selling. Vendors must decide which category their products or services fall into and adjust their selling techniques accordingly. The article includes a sidebar entitled "What kind of seller are you?"
About
Abstract
The tremendous volume in online commerce has deepened the distinction between commodity sales and consultative selling. Vendors must decide which category their products or services fall into and adjust their selling techniques accordingly. The article includes a sidebar entitled "What kind of seller are you?"