Published by:
Harvard Business Publishing
Length: 2 pages
Abstract
Intrapreneurship isn''t exactly new--the concept of creating new businesses within large companies was briefly popular in the 1980s, but most companies soon became too concerned with reengineering and downsizing to look for new business opportunities. These days, however, intrapreneurship is back. Companies are leaner and are looking for ways to grow and to survive in an increasingly competitive marketplace. Intrapraneurship goes beyond the production of ideas to actually foster new ventures--and requires training and coaching, incentives, and buy-in from senior levels to ensure that new businesses can really emerge.
About
Abstract
Intrapreneurship isn''t exactly new--the concept of creating new businesses within large companies was briefly popular in the 1980s, but most companies soon became too concerned with reengineering and downsizing to look for new business opportunities. These days, however, intrapreneurship is back. Companies are leaner and are looking for ways to grow and to survive in an increasingly competitive marketplace. Intrapraneurship goes beyond the production of ideas to actually foster new ventures--and requires training and coaching, incentives, and buy-in from senior levels to ensure that new businesses can really emerge.