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Abridged version
-
Reference no. 9-799-003
Subject category: Strategy and General Management
Authors: Tarun Khanna (Harvard Business School); David B Yoffie (Harvard Business School); Israel Ganot (Harvard Business School)
Published by: Harvard Business Publishing
Published in: 1998
Length: 18 pages
Data source: Field research
Topics: Competition; Competitive advantage; Computer industry; Corporate strategy; Economic analysis; Product portfolio management; Software
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Abstract

Focuses on how Microsoft built one of the world''s greatest franchises and poses questions about what, if anything, can stop the company. Teaching purpose: To teach building competitive advantage, the advantages of bundling, and the sustainability of competitive advantages over time.
Location:
United States
Industry:
Personal computer software
Size:
Fortune 500, 15,000 employees, USD6 billion revenues
Other setting(s):
1995
Abridged version
-
Reference no. 9-708-S12
Spanish language
Subject category: Strategy and General Management
Authors: Tarun Khanna (Harvard Business School); David B Yoffie (Harvard Business School); Israel Ganot (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 1998
Version: 14 July 1998
Length: 23 pages
Data source: Field research
Topics: Economic analysis; Product portfolio management; Competition; Competitive advantage; Corporate strategy; Applications
View full details

About

Abstract

Focuses on how Microsoft built one of the world''s greatest franchises and poses questions about what, if anything, can stop the company. Teaching purpose: To teach building competitive advantage, the advantages of bundling, and the sustainability of competitive advantages over time.

Settings

Location:
United States
Industry:
Personal computer software
Size:
Fortune 500, 15,000 employees, USD6 billion revenues
Other setting(s):
1995

Related

Abridged version
-
Reference no. 9-708-S12
Spanish language
Subject category: Strategy and General Management
Authors: Tarun Khanna (Harvard Business School); David B Yoffie (Harvard Business School); Israel Ganot (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 1998
Version: 14 July 1998
Length: 23 pages
Data source: Field research
Topics: Economic analysis; Product portfolio management; Competition; Competitive advantage; Corporate strategy; Applications
View full details