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Management article
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Reference no. 98104
Published by: Harvard Business Publishing
Published in: "Harvard Business Review", 1998

Abstract

What ever happened to Japan? In the early 1990s, it lost its status as an economic juggernaut and found itself a beleaguered nation in its worst recession since World War II. Two new books help explain why the country has been struggling: Japan: A Reinterpretation, by Patrick Smith, and Inside the Kaisha: Demystifying Japanese Business Behavior, by Noboru Yoshimura and Philip Anderson. The books demonstrate that Japan achieved its prominence by playing follow the leader. In other words, Japanese companies, or kaisha, copied the West''s high-growth industries and caught up with the United States more through competitiveness and efficiency than through innovation. How can Japan rebound? It may be that effective change can be led only by Japan''s younger generation. Japanese students are likely to demand a higher standard of living than their parents had. The growth of a consumer culture, Crawford says, could encourage individuals to develop a healthier sense of self--which, in turn, could help the country spawn the innovative culture needed to succeed in a fast changing global economy.

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Abstract

What ever happened to Japan? In the early 1990s, it lost its status as an economic juggernaut and found itself a beleaguered nation in its worst recession since World War II. Two new books help explain why the country has been struggling: Japan: A Reinterpretation, by Patrick Smith, and Inside the Kaisha: Demystifying Japanese Business Behavior, by Noboru Yoshimura and Philip Anderson. The books demonstrate that Japan achieved its prominence by playing follow the leader. In other words, Japanese companies, or kaisha, copied the West''s high-growth industries and caught up with the United States more through competitiveness and efficiency than through innovation. How can Japan rebound? It may be that effective change can be led only by Japan''s younger generation. Japanese students are likely to demand a higher standard of living than their parents had. The growth of a consumer culture, Crawford says, could encourage individuals to develop a healthier sense of self--which, in turn, could help the country spawn the innovative culture needed to succeed in a fast changing global economy.

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