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Case
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Reference no. 9-498-001
Published by: Harvard Business Publishing
Originally published in: 1997
Version: 3 October 2003

Abstract

Senior functional officers (marketing, manufacturing, research & development, control, and human resources) clash over alternative ideas for turning around a business in decline. The general manager is faced not only with choosing between competing ideas, but also managing conflict and determining whether his consensus-oriented style is appropriate to the needs of the situation.
Location:
Industry:
Size:
USD150 million revenues, 750 employees
Other setting(s):
1996

About

Abstract

Senior functional officers (marketing, manufacturing, research & development, control, and human resources) clash over alternative ideas for turning around a business in decline. The general manager is faced not only with choosing between competing ideas, but also managing conflict and determining whether his consensus-oriented style is appropriate to the needs of the situation.

Settings

Location:
Industry:
Size:
USD150 million revenues, 750 employees
Other setting(s):
1996

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